“ The core of what has
helped
us evolve
is quite simply
our curiosity ”
Welcome to Edelman Korea’s website -
The world’s greatest PR, Communications
Marketing agency.
Richard Edelman President & CEO

History and Mission

Edelman history and vision Public Relations Edelman history and vision Public Relations Edelman history and vision Public Relations

Edelman, founded in 1952, is the world’s largest firm specializing in communications consulting. Edelman is consisted of over 5,500 consultants in 65 different offices all over the world, providing various communications consulting services. Our services include: Corporate PR, Consumer Marketing, Brand Management, Digital Marketing, Reputation Management Consulting, Issues and Risk Management, Public Communication, Internal Communication, CEO Positioning, and many others. We successfully contributed in consolidating various companies such as Toni Company, Sara Lee, Brunswick Bowling, PaperMate, ReaLemon, and others.

Edelman history and vision Communications Marketing Edelman history and vision Communications Marketing Edelman history and vision Communications Marketing

Edelman's storytelling is not only based on creative but also real-time data analysis. We identify and analyze brands’ “buzz” and issues from news articles, websites and blogs, and manage this information as a tool to improve brands and businesses. In addition, we carry out various integ-rated analyses, including social media monitoring, and quantitative and qualitative research. A customized dashboard makes real-time monitoring and content curating possible. Such ana-lyses offer not only a comprehensive view of marketing but also a space to improve and reflect on the success of various marketing activities. Edelman applies solutions from various partner companies including Edelman Berland to achieve this. Also, Edelman consolidated Edelman Digital to be present in this digital era, and acquired MATTER, Funny or Die, Sundance and other entertainment marketing/content companies to widen our horizons. Edelman also utilized Global Citizenship program into CSR area.

The Biggest agency
in Korea and the World

Edelman has evolved into a service
firm with expertise in a variety of sectors.
Not only do we specialize in PR, we are also
specialists in
digital marketing, research,
crisis management and more.
We help global companies and
organizations r
espond to changes
in the market, helping them consolidate
their position and better manage reputation and risk issues.

Values Edelman Strives to Attain

Edelman was established with the following
core values at heart: integrity, respect,
entrepreneurship,
mutual benefit and a belief that only
the very best
will do.
These values are still considered as
essential to the company today.

Relentless Pursuit of Excellence

Delivering the best results to our clients
– from ourselves and our partners

Courage to do the Right Thing

A trusted partner for clients
and communities

Freedom to Explore

 A thorough approach that drives
creativity and growth for all parties.

Edelman Leadership

Edelman’s experts support clients’ business and success.
We are interested in hearing from you.
SB Jang
SB.Jang@edelman.com
02 2022 8294
Managing Director
Sean Kwon
Sean.Kwon@edelman.com
02 2022 8202
GA / Ph.D., Public Affairs
Doyoung Kim
Doyoung.Kim@edelman.com
02 2022 8266
Corporate
Christine Park
Christine.Park@edelman.com
02 6355 8302
Digital,Consumer / BrandMKT, Campaign, Advertising
Hyewon Chang
Hyewon.Chang@edelman.com
02 2022 8206
Technology / PR
Jully Shin
Jully.Shin@edelman.com
02 2022 8242
Health
Inseok Nam
Inseok.Nam@edelman.com
02 6355 8330
Digital / Creative, Advertising
Phillip Raskin
Phillip.Raskin@edelman.com
02 6355 8358
Corporate / PR, Journalism

Awards

Global Global Global

  • 2013 The Holmes Report – “Global Agency of the Year”
  • 2014 The Holmes Report – “Americas SABRE Awards”
  • 2014 PRWeek – Cannes Lion Grand Prix for PR
  • 2014 Glassdoor – Top Companies for Culture & Values
  • 2014 PRNews – “Top Places to Work in PR”
  • 2014 Forbes – “14 Most Influential Agencies of the Year”
  • 2014 Glassdoor – “Best Places to Work 2015”
  • 2015 The Holmes Report – “SABRE Awards North
    America Winners”
  • 2015 The Holmes Report – “Pan-EMEA
    Consultancy of the Year”
  • 2015 PRWeek – “PRWeek Awards Asia”
  • 2015 The Holmes Report – “Global SABRE
    Awards: Global
    Digital Agency of the Year

Korea / Asia Korea / Asia Korea / Asia

  • 2011 Spikes Asia – Best Use of Digital PR
  • 2012 KUPRA – Best Agency of the Year
  • 2013 PRWeek Awards Asia –
    Best Use of Social Media, Honourable Mention
  • 2013 SABRE Awards – Public Sector/Government
  • 2014 PRWeek Awards – Japan/Korea PR Campaign
    of the Year
  • 2015 Campaign Asia-Pacific – Japan/Korea Agency
    of the Year, Bronze
  • 2015 The Holmes Report – Korean Consultancy
    of the Year

Edelman Affiliates

Professional communications
in all fields of PR, including CPR,
MPR, reputation management
and relationship management
A digital marketing agency
for all digital communications
needs including digital advertising
and marketing, social channels
management and analysis.
On and offline research agency
for consumer surveys,
market monitoring and analysis,
social ‘buzz’ analysis, dashboard
production for clients, etc.
Experimental marketing agency
that specializes in ATL advertising,
PR and digital communications,
while also moving into
BTL marketing activities.
A global, full-service medical
communications firm that works
with clients to crystallize and
activate scientific strategies for
pharmaceutical brands, emerging
biotechs and advocacy groups –
within and beyond the medical field.
Edible is a specialist agency
within the Daniel J. Edelman
Holdings family of companies
focused entirely on the food,
beverage and spirits sector.
Assembly was formed by
converging best-in-class teams
at Edelman to lead U.S.-based
public relations, digital, social,
measurement and creative on
behalf of Microsoft.
The agency leads traditional and
social media outreach as well as
communication to the nutrition
community on behalf of the
Michigan-based Kellogg Company.
A simple belief guides Revere :
We live in the future – enriching in
many ways and difficult in others.
Technology, industry and
societ are constantly outpacing
each other.
United Entertainment Group is
a global marketing agency
specializin in entertainment,
sports & brand experiences.
Zeno is an agency ideally built
for the challenges of today – and
tomorrow. Mid-sized, yet global.
Founded by Robert Redford,
Sundance Institute is
a nonprofit organization that
actively advances the work of
independent storytellers in film
and theatre.
Dynamic Signal is a social marketing
company based in San Bruno,
California. They provide platform
specifically for employees, with
an intuitive interface so anyone
can easily participate in your
employee advocacy program.
Funny Or Die is an Emmy-winning
comedy video website and film/TV
production company founded by
Will Ferrell, Adam McKay and Chris
Henchy. The website Funny Or Die
contains exclusive material from
a number of famous contributors.